Attract Your Target Audience with a Press Release

When visiting a new location to exhibit, it is always important to get the word out to other exhibitors and attendees who may not have heard of your company. Start with a well written press release on your website, followed by an outreach through email and social media. Also consider advertising through avenues, such as Facebook, where you can target local area residents, interested in your product. The more you reach out to potential attendees, the greater chance of a traffic increase.

What ways do you use to get the word out about your products and companies?

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